We’ve all heard and met individuals who tell that big fish story. It seems to grow at least a foot a day until our intrepid fisherman is doing battle with a Kraken itself. However, there are ways of both being able to determine whether the big fish is reality or simply a figment of imagination. Not only this, but it can potentially be profitable to your business as well. How can you turn a big fish story into reality? When you choose the right digital marketing agency and advertising campaign, it can be!
Sizing Up the Fisherman
One of the most important things you need to know before you can determine whether you have a profitable fish story or not is to size up the individual’s talent. Novice fishermen oftentimes exaggerate partly out of excitement, as well as a misunderstanding of the size of an animal as viewed through the water. A fish that looks unusually large from a certain angle can turn out to be little more than a minnow when fully reeled in. The experience level of the fisherman is also an important factor in determining the veracity of a big fish story. Fishermen traditionally like to exaggerate already; however, fishermen who are known to have a greater reputation of honesty, as well as a greater reputation of catching large fish, are easier to believe than the man who takes a surf pole to a local fishing pond. A good story will look great on a webpage and can be very effective at making your store, business, or fishing guide website more popular.
Rumour = Profit
Once reputation, experience, and the likelihood of a big fish story have been verified, it is now time to turn this potential rumour into potential profit. It can be a simple matter of having a fish derby, potentially a gambling opportunity depending on your region or local ordinance laws, and an opportunity for our big fish story participant to put his money where his mouth is. Hosting a competition to catch the largest fish is an age-old pastime among the fishing elite. If you are the one running the competition or even just a local supplier it can also be incredibly lucrative for you as well. When it comes to advertising your business, you need to have a designer who not only makes you look good but helps sell your business. Pricing isn’t everything as you need a great designer who can get the job done and help you look great before any local events. You want a designer who has great communication skills, experience, and timely prompt delivery for time sensitive events.
You can turn one man’s great story of the big fish into an advertising campaign with the right website designer to help you. With the assistance of experts, they can help you hook hundreds and hopefully thousands of local fishermen on the story and the dreams of the prize. Putting the derby information, the big fish story itself, and other aspects of the competition on social media like YouTube, Facebook, Twitter, and Snapchat, and connecting all of these different aspects together helps ensure that you cast a wide net of people to participate in your event. This is a guaranteed way to both get your name out there and increase participation in the local community.
Don’t let that big fish go to waste! Even a big fish story can potentially be valuable if your goal is to catch people and not the myth, so work with experts in web design so your site is the biggest lure of all.